bo·na fide \ˈbō-nə-ˌfīd\ adjectivegenuine, sincere, and made in good faith

Shop Hair Styling

Pomades, pastes, clays, sprays and styling essentials made for everyday shop use.

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Being PRO has its perks.

  • PRO Pricing

    Professional pricing on every order.

  • FREE BACK BAR

    Order a full case pack, get one on us.

  • FREE USA SHIPPING $300+

    Stock up and we’ll cover the shipping.

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Shop Hair Care

Hair, scalp, beard and daily care beyond the styling chair.

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See the Full Line

We’ve been making grooming products since 2012, with a focus on straightforward formulas, dependable performance, and products made to be used.

Take a look through the PRO catalog to learn more about Bonafide, our product line, and what we offer for the shop.

View PRO Catalog

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